THE SCRIBBLERS TOOLBOX

Welcome to my ever-expanding collection of screen scribbling tips, tools, observations, and topical ephemera for fellow creative types to peruse, use, disseminate, or disregard. My blog is also free on Substack! Subscribe to receive my fave weekly posts sent directly to your inbox.

Wrestling's Long Road to Respectability
Jesse Alexander Jesse Alexander

Wrestling's Long Road to Respectability

You've got A24 making wrestling movies, mainstream critics writing think-pieces about WWE storylines, Netflix throwing money to stream live events, and a President deploying kayfabe tactics from the White House. The art form once relegated to late-night cable is now analyzed like prestige television.

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“Tokusatsu Heroes Are Like Santa Claus.”
Jesse Alexander Jesse Alexander

“Tokusatsu Heroes Are Like Santa Claus.”

In a LinkedIn post regarding his transmedia efforts on behalf of the Ultraman franchise, Jeff Gomez said, “Tokusatsu Heroes Are Like Santa Claus.” I had no idea this was the case. So I tapped my LLM pals to school me on the relationship between monster suit performers and the audiences who kayfabe them as really real.

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Algorithm Fatigue = Scribbler Opportunity
Jesse Alexander Jesse Alexander

Algorithm Fatigue = Scribbler Opportunity

Audiences are tired of living in algorithmic taste jail. They’re hungry for stories that feel human-recommended, not machine-optimized. That’s Algorithm Fatigue. And it’s your creative opportunity.

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Treatonomics for Scribblers
Jesse Alexander Jesse Alexander

Treatonomics for Scribblers

When life feels uncertain, people cut back on significant expenses but happily splurge on small, emotionally satisfying treats. Maybe it’s a $6 latte with latte art, a $200 Gracie Abrams concert ticket they’ll talk about for months, or that limited-edition Sunny Angel collectible they don’t need but must have.

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Can Scribblers Be Cool?
Jesse Alexander Jesse Alexander

Can Scribblers Be Cool?

Six research-backed traits that separate the scribblers who command the room from those who fade into the furniture.

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Storytelling That Connects, Not Divides
Jesse Alexander Jesse Alexander

Storytelling That Connects, Not Divides

Growing up obsessed with science fiction and fantasy, I learned: stories don't just entertain us - they literally rewire how we see the world. Narrative entertainment can build walls between people or build bridges to connect them.

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Escaping to Immersive Worlds IRL
Jesse Alexander Jesse Alexander

Escaping to Immersive Worlds IRL

One of my sons attends Renaissance Faires dressed in metal armor and fights others with blunted swords and shields. Another son is obsessed with turning his college dorm room into a Tiki Bar. What’s up with the recent hunger for immersive IRL experiences?

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Conflict Without Carnage?
Jesse Alexander Jesse Alexander

Conflict Without Carnage?

We've trained audiences to expect simple villains and violent solutions because that's what gets hearts racing and tickets sold. But if we're entering an era where people desperately need positive outlets, maybe it's time to rethink how we create compelling conflict.

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Specialists, Generalists, and AI… everything?
Jesse Alexander Jesse Alexander

Specialists, Generalists, and AI… everything?

AI is the ultimate research assistant who never sleeps and has read everything. Like having a super-powered intern who can crunch patterns faster than my ADHD brain on its most caffeinated day. But it can't feel the weight of a character's choices or know when to break the rules for emotional impact. That's still our gig. For now.

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What does Art School look like in the Age of AI?
Jesse Alexander Jesse Alexander

What does Art School look like in the Age of AI?

While everyone's freaking out about AI taking over creative jobs, Gen Z is doing the exact opposite of what you'd expect — they're flooding into art schools like their lives depend on it. Maybe they aren’t running away from the age of SkyNet, but chasing what machines can't touch — that messy, unpredictable, deeply human act of making weird stuff with our hands.

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